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Category: SEO and positioning

Search engine optimization guides: Technical SEO, indexing, Search Console and AI SEO.

SEO and positioning

SEO local: cómo aparecer en las búsquedas de tu zona y en Google Maps

The three factors Google uses for the map block, which business profile fields make a difference, how to request reviews without violating…

5 min read

SEO and positioning

SEO off-page: qué backlinks suman y cuáles te hunden

How to gain authority from outside your website: what makes a link valuable, why cheap link packages are a risk, and…

5 min read

SEO and positioning

SEO on-page: guía práctica para optimizar cada página

Title, description, headers, text, images and internal links, with the exact measurements that should be respected and the errors that cost the most. The only thing about ranking that…

5 min read

SEO and positioning

Technical SEO: what it is and how to improve it step by step

Speed, HTTPS, mobile adaptation and internal structure: the four foundations that allow Google to read your site without errors, with the concrete thresholds that must be…

1 min read
Diagram: blocking crawling is not removing from the index

SEO and positioning

Bloqueada por robots.txt: qué significa y cómo se arregla de verdad

Blocking crawling does not remove a page from Google. We explain the difference between the two Search Console warnings, the trap of combining Disallow with noindex,…

6 min read

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